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Talent Acquisition | Certificate Program

Attracting the right talent to the right positions is one of today’s top challenges for companies. With rapid advancements in technology and the ongoing war-for-talent, today's recruiters need to have a completely new skill set. Through this certification program, you will develop the comprehensive skill set that you need to become a successful recruiter in the digital era and create end-to-end candidate-centric recruitment funnels.



Online Self-paced

study 3 hours/week to finish in 11 weeks


12 Months

12 months to obtain your certificate


6 courses + capstone project

63 video lessons + assignments + quizzes

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What you will do

Recruiters waiting to get a certification
Advance your career by becoming a data-driven Talent Acquisition Specialist. This certification training teaches you the skills to think strategically about talent acquisition, build an influential employer brand, create seamless candidate experiences and make data-driven decisions to continuously optimize the recruitment process.

Talent acquisition strategy

Define and optimize a corporate recruitment strategy that will help you win the war for talent!

Building an employer brand

Establish an employer value proposition and build an influential employer brand.

Optimize candidate experiences

Put your candidates at the heart of the recruitment process by creating a seamless candidate experience.

Smart recruitment policies

Align all stakeholder in the recruitment funnel by defining effective and clear recruiting policies.

Data-driven recruitment funnels

Leverage data and analytics to make smarter recruitment decisions and continuously optimize your funnel.

+ program structure


Hiring & Recruitment Strategy

The ability to consistently recruit A-players is key to the company's long-term success in the marketplace. In these modules, you will learn to create a comprehensive recruitment strategy based on business needs, the organizational strategy, input from key stakeholders, labor market development, and strategic workforce planning. By combining such strategy with smarter recruitment policies and employer marketing, your organization will be able to consistently recruit the most talented A-players.


Rewards Strategy

The right rewards strategy is key in getting your candidates to "yes." You will learn about, designing, implementing, and monitoring a rewards strategy, the role rewards play in each phase of the recruitment cycle, and how to determine the right reward for a candidate. This course also features a case study about designing a rewards strategy.


Design Thinking

Gain a much-needed advantage by turning knowledge about your candidates into actionable insights on how to better attract talent and optimize your recruitment funnel. Design thinking helps to implement a strategy and policies that tailor to all your stakeholders in the organizational and recruiting process.


Employee Experience

Recruitment has always been about people and, in the digital era, this is more important than ever. Employee experience puts the (future) employees at the front and center. A candidate-centric approach helps in creating a strong employer brand and in making candidates promoters of your brand.


Employer Branding

A strong and influential employer brand can have a significant positive effect on how potential candidates naturally gravitate towards your vacancies. These modules provide you with the skills to bring your employer marketing to the next level. You will learn about creating an employer branding strategy, defining your employer value proposition, leveraging tools that you can use to create a stronger employer brand, PR and paid media, and more.


Recruitment Analytics

Learn the foundations of business analytics, and how data can be leveraged to significantly improve the recruiting process. You will learn key recruitment metrics, how to translate recruitment data into dashboards and develop data-literacy so that you can make decisions based on all this information.


Capstone project

With the capstone project, you will apply your learnings to complete a series of assignments and create practical deliverables that you can apply in your job. The project involves the creation of a recruitment strategy, creating an employer branding strategy, and solving a recruitment case study.

Download the syllabus for a detailed overview of all lessons, assignments, reading materials, and bonus content.

+ meet your instructors

Andrew Gadomski

Workforce and HR Data Scientist


As the Managing Director of Aspen Analytics, Andrew Gadomski consults corporates on setting up effective big data strategies for Human Resources Management. Amongst many prestigious projects, he assisted a 6000-hire-a-year sales force at a F50 pharma company in fully redesigning its talent acquisition function. Earlier in his career, Andrew taught New York University students to use online tools to advance their career.

Neelie Verlinden

Digital HR & Recruitment Expert


Working for innovative companies in the HR and recruiting industry, Neelie Verlinden has become an expert on combining new technologies with traditional HR practices. She's co-founder of AIHR and regularly speaks at HR conferences across Europe.

Phil Strazzulla

Employer Branding & HR Software Specialist


Through his many ventures, Phil Strazzulla focuses on advancing the Human Resources and Recruiting functions through knowledge sharing and community building. He is an expert in Employer Branding, and his comprehensive overview of the HR software landscape enables him to share with you exactly which HR software solutions provide the best ROI.

Raymond Hannes

Lecturer and Design Thinking Expert


Raymond Hannes is an HR technology entrepreneur at heart, who has founded multiple companies. He helps organizations create and shape their future. He is a board member and mentor at the PortXL accelerator, and a partner in the Startup Foundation. His expertise includes Design Thinking, Strategy, Technology, HRM, Innovation Management, Lean startup, HR analytics, and Human interaction.

Ben Whitter

Mr Employee Experience™


Ben Whitter, a.k.a. Mr. Employee Experience, is one of the world's leading experts on Employee Experience. He authored the book Employee Experience, and he is Chief Experience Officer at the World Employee Experience Institute (WEEI), an independent employee experience company. Recognized as one of the world’s leading authorities on employee experience, Ben has pioneered and popularized the concept of EX worldwide. Ben shares his work & research through popular keynotes, advisory services and executive coaching.

Peer Goudsmit

Recruitment Specialist


Peer Goudsmit is an expert in the design and execution of talent (acquisition) strategies. With over 20 years of experience in a variety of HR positions, he is an inspirational change agent, driven by both results and people. Peer is focused on energizing people in their various roles, including consultant, manager and entrepreneur.

Ronald van Driel

Recruitment Strategy Specialist


Ronald van Driel is a recruitment and talent acquisition specialist with over 20 years’ of experience, which he uses to help organizations to improve their recruitment service levels. In addition to his leading role at Recruitment Accelerator and many interim recruitment assignments, he is also teaches workshops, masterclasses, and trainings focused on operational, tactical and strategic recruitment.

Download syllabus

Explore the full curriculum in pdf and receive email reminders when enrollment opens


Why should I enroll?

To be successful and win in the war for talent, today's recruiters need a totally different skill set. If you are committed to lifelong learning and are looking to develop the skills you need to become a successful recruiter in the digital era, this certification program is the right choice for you! As a Talent Acquisition Specialist, you will use technology to your advantage and develop a unique competitive-edge for your company by attracting the right talent to the right positions!


+   What do I need to complete the capstone project?

Everything that you need to complete the capstone project of this certification will be provided in the training.

+   Are there any pre-requisites?

No specific prior knowledge is required but human resources or recruiting-related experience will be helpful to draw upon.

+   Is there a fixed schedule?

No. This program is 100% online and self-paced! When you learn and how much time you spend each day, week, or month is up to.

In total, you will need to invest approximately 33 hours to finish the program and obtain your certificate.

+   How long do I have access to the program?

In total, you will have 12 months of access to the student portal, all lessons, and learning materials. On average, members complete their (first) program in 3 - 4 months.

+   Is this program the right fit for me?

If you’re not sure if this program is the right fit, we are here to help you determine which program is the right fit for your goals and needs! Simply talk to one of our admissions advisors or send them an email at [email protected]

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AIHR is recognized by the Society for Human Resource Management to offer Professional Development Credits (PDCs) for the SHRM-CPSMor SHRM-SCPSM.

AIHR is an approved provider with the HR Certification Institute (HRCI®) and recognized to offer recertification credits. Click here to learn more.

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